Discovery workshops and targeted competitive analysis.
Strategy & marketing foundations pack
You know where to put the next marketing euro instead of scattering budget and teams.
Before buying ads or producing content at scale, this pack aligns product, market and available data to decide where to invest the next euro.
€4,000–10,000
Included in this pack
- Discovery workshops and targeted competitive analysis.
- Personas / ICP and mapping of priority journeys.
- Prioritised media & content plan over 6–12 months.
- KPIs and a minimal dashboard to track execution.
- Digital strategy
- Digital marketing
Before buying ads or producing content at scale, this pack aligns product, market and available data to decide where to invest the next euro.
What you get concretely
Personas / ICP and mapping of priority journeys.
Prioritised media & content plan over 6–12 months.
KPIs and a minimal dashboard to track execution.
This pack is for you if…
Brands repositioning or launching a new offer.
Lean marketing teams that want an actionable plan.
Need to align sales / marketing / product around one story.
How the pack works
-
1
Market & data diagnostic
Quick audit of existing analytics / CRM / SEO and customer interviews where possible.
-
2
Strategy & value creation
Choosing battles, messages and social proof.
-
3
Roadmap & launch kit
Quarterly plan, indicative budget and success criteria.
What is included in the pack
Each section links to a service page so you can see how we work the topic in depth.
Digital strategy
- Service aligned with pack objectives and your business context.
- Coordination with other strands of the Complianz journey.
Digital marketing
- Service aligned with pack objectives and your business context.
- Coordination with other strands of the Complianz journey.
SEO
- Service aligned with pack objectives and your business context.
- Coordination with other strands of the Complianz journey.
Email marketing
- Service aligned with pack objectives and your business context.
- Coordination with other strands of the Complianz journey.
Deliverables associated with the journey
- Discovery workshops and targeted competitive analysis.
- Personas / ICP and mapping of priority journeys.
- Prioritised media & content plan over 6–12 months.
- KPIs and a minimal dashboard to track execution.
Do you produce the content?
This pack defines the strategy and can include templates; large-scale production can be added or handled by your teams using our briefs.
Is advertising included?
Media budgets are separate; we size minimum viable tests and stop criteria.
International?
Multi-language extensions and local adaptations possible with controlled additional cost.
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Ready to take action?
€4,000–10,000
Indicative pricing — tailored quote within 24 business hours on average after qualification.